Reach Chinese Consumer Audiences in the US & Canada
At Eastward Media, we help media agencies and brands reach Chinese consumers in North America – a market estimated at $130 billion. Our programmatic media solutions provide incremental and highly targeted reach on the most popular Chinese websites, mobile apps and video streaming platforms used by Chinese consumers across North America every day.
Managed Chinese Programmatic Direct Campaigns
Chinese consumers in North America can spend up to 85% of their online time using Chinese websites and apps (comScore Key Measures 2019). However, these inventories are purposefully disconnected from trade desks and media buying platforms in North America.
Eastward Media’s proprietary DSP can access display ad inventories on Chinese websites and mobile apps, targeting audiences across North America by demographic and interest.
Advertise on Chinese Video Streaming Platforms
Chinese audiences in North American can spend up to 19 hours per week consuming content on popular Chinese video streaming platforms like YouKu, TuDou and iQIYI.
Eastward Media’s non-skip guaranteed pre-roll ad formats helps marketers reach this Chinese audience in North America, targeting by geography, demographics and interests.
Interested in learning more?
Chat with a Campaign Specialist
Book a 15-minute call with Eastward Media to learn how we can help your media plan reach Chinese consumer audiences in the United States and Canada.
Planning a media campaign?
Request a comprehensive media kit on our Chinese digital media offerings, including our Managed Chinese Programmatic Direct, WeChat & Weibo Social Media Campaigns, Chinese Video Pre-Roll Ad Formats.