Destination Marketing

Engage China's Outbound Travelers

DESTINATION MARKETING TO CHINESE TOURISTS

Maximize Reach into the Chinese Outbound Tourism Market

In 2017, over 127 million Chinese tourists travel to destinations across North and South America, Europe, Asia and Africa. Rising domestic incomes, improved access to visas and ultra-convenient online booking platforms are the driving forces behind China's outbound tourism fever.

At Eastward Media, we help Destination Marketing Organizations (DMOs) align their goals with a winning strategy to maximize their performance across digital and social channels in China.

China Outbound Holiday Market Volume

Visits in Millions