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Buying Multicultural Media in the Cookie-less Future of Online Advertising
Five Point Summary: The absence of third-party cookies will impact programmatic media buying, limiting capabilities to identify audiences and
Chinese Audiences in Canada: Segments & Sizes for Marketers
Want to reach Chinese audiences in Canada? Here’s some key information about the audience segment. Canada is home to
Reaching Chinese International Students in the United States & Canada
Since the early-2000s, enrollment of international Chinese students at American and Canadian universities has grown exponentially. Today, in both
Targeting Chinese-American Audiences
With the growing Chinese population in the United States, it’s becoming more important than ever for brands to meaningfully
Understanding Chinese-Canadian Audience Segments
Planning season is an exciting time for media agencies in Canada. In a few short weeks, planners will painstakingly
Media Buyer Guide: How to Target Chinese Audiences in the United States & Canada
Chinese consumers in the United States and Canada are a major market opportunity for brands and retailers, but the
Eastward Media is a digital marketing and ad-tech agency specialized in reaching Chinese audiences, worldwide. Offices in Vancouver and Toronto.
Vancouver – Head Office
303 W 5th Ave, Vancouver, BC, V5Y 1C4
Toronto – Regional Office
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