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Chinese Consumer Behavior

To better understand the Chinese consumer market, we should never neglect the economic power of the younger generations. Even

July 20, 2021

Chinese Consumer Behavior

Chinese consumers in North America retain lots of their consumer values as well as media usage habits after they

July 2, 2021

Brand Marketing

618 is not just another random lucky number for Chinese like 338, 888 that you might be thinking. It

June 16, 2021

COVID-19

The Covid-19 pandemic has had a devastating impact overall on tourism worldwide and that has affected businesses such as

June 9, 2021

Brand Marketing

520, when pronounced in Mandarin Chinese (wǔ’èrlíng), sounds similar to the words “I love you” (wǒ ài nǐ). Therefore,

May 18, 2021

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