Brand Opportunities Chinese Consumer Behavior

Singles’ Day | Double 11 – The Largest Shopping Event in the World

Singles' Day (Double 11)

What's the biggest shopping event of the year?

Most of you probably guessed days like Christmas, Black Friday or Amazon Prime Day. Today, we will look at Singles' Day, bigger than any other shopping season worldwide.

This video will help you get an idea of how you can make it into an opportunity as a marketer.